One of the interesting things about the current automotive industry is that there is a big demand for different types of pickups. Not only that full-size and mid-size trucks are getting more popular every year, but there is also a newly-formed segment of compact unibody pickups, where Ford has already launched the Maverick. However, the Blue Oval company won’t stop on that, if we can trust rumors. It looks like there is another model on the way – the 2023 Ford Ranchero.
Older generations are pretty familiar with this nameplate. For decades, it was used for the company’s model in the coupe utility segment. We presume that the new model would feature a similar design, though with lots of modern flavors.
At this point, the officials are still quiet about this comeback. The 2023 Ford Ranchero is still just a rumor, so make sure to take this article with a big reserve.
2023 Ford Ranchero Design
When it comes to the base design, we presume that the new 2023 Ford Ranchero would resemble previous models a lot. It would come with many design solutions that were characterizing the famous predecessor. We want to believe that this particularly refers to the body style. Of course, we are talking about the famous coupe ute layout. It hasn’t been around for decades but could find a way to a certain number of buyers in this niche.
Still, the new model would be adapted to the modern market in many ways. For example, we rather believe that the new model would also be offered in a double cab layout, not just with a single row of seats. When it comes to mechanics, this model would be heavily based on passenger cars. More precisely, it would probably ride on the same C2 platform as models like Ford Escape and Ford Focus. We presume that aesthetics would be shared with these two models as well.
If the 2023 Ford Ranchero is about to share parts with Escape and Focus, we presume that a lot of cabin design would be shared as well. This particularly refers to the dashboard design, which would feature pretty much the same design. This means we would probably see all the novelties that are about to come with the 2022 Ford Focus, as well as the upcoming 2023 Escape, which are about to come with larger infotainment screens and a few more tech updates.
When it comes to seating configurations, the previous generations were known for single cab layouts. However, things are a little bit different these days and we doubt that such a layout would be too successful. Therefore, we are pretty sure that a double cab version would be offered too, with the second row that’s spacious and accommodates adults with ease.
2023 Ford Ranchero Engines
The powertrain offer would probably start with the smaller 1.5-liter three-cylinder engine, which puts out around 181 horsepower. However, we have no doubt that the Blue Oval company would offer a more powerful 2.0-liter turbo-four unit as well. This one puts out around 250 horsepower. Finally, keep in mind that previous Rancheros were also available in performance versions. So, we wouldn’t be surprised to see such a variant of the 2023 Ford Ranchero as well.
Also, don’t exclude the possibility to see the new Ranchero in a hybrid version. After all, we are living in the era of electrification, while the Escape is already available in two hybrid variants, with both classic and plug-in hybrid setups on offer.
2023 Ford Ranchero Release Date and Price
We believe that the 2023 Ford Ranchero could arrive already by the end of this year. If it comes, we presume that the company would tend to keep it affordable. We presume it would be cheaper than the Maverick, which indicates that base versions would go around 20.000 dollars.